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 Home > City Resources > Communication > Mobile Rates Slashed

 Mobile Tariffs 

Sharp decline in mobile tariffs

BPL Mobile and Hutchison Max Telecom, Mumbai's two cellular service providers announced a sharp drop in tariffs, a day before the state-run telecoms firm, begins enrolling mobile phone subscribers. The new Value Tariff Plan is structured to enhance value to the subscriber in Mumbai. Hutchison and BPL Mobile has slashed down rates for both incomimg as well as outgoing calls. This is in the process to relief from the competition that might arise after MTNL's foray into the private sector.

Now any outgoing call would charge 2.80 rupees per minute compared to the earlier four rupees per minute under their basic packages, as said by both companies in seperate statements released. Charges on incoming calls were also dropped to 1.60 rupees a minute from four rupees.

The new tariff structure is expected to significantly bolster the subscriber base by providing customers world class services at affordable prices. Anticipating this impending surge in subscriber base, BPL Mobile has enhanced its network capacity to handle the increase in traffic so as to avoid any inconvenience to its subscribers. The rates are a direct challenge to Mahanagar Telephone Nigam Ltd (MTNL) which plans to foray in the private sector preserve.The revised tariffs continue to offer 100% savings in airtime on all calls to frequently called numbers under the Family & Friends plan.

Commenting on the new tariff structure, Girish Rangan, Executive Director & CEO, BPL Mobile Communications Ltd said "As the leader in the Mumbai market it has been our constant endeavor to reduce entry barriers and make mobile telephony more affordable to the common man. With the reduction in tariffs and simultaneous enhancement in value added services, customers are the biggest beneficiaries. We will continue to offer our enriched portfolio of innovative products and services which are attuned to the changing needs of customers, backed by the latest technologies and our world class service."

By: Sharmistha Chakraborty

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