Marbonite preferred over Italian
& R Johnson (India) Limited has recently launched `Marbonite
a US $ 4 billion product worldwide, which is the currrent rage
in Europe and the USA. Marbonite is a fully vitrified tile manufactured
using state-of-the-art technology and is aesthetically and functionally
far more superior to Italian Marble. Users of Marbonite will not
suffer from problems like high cost of maintenance, staining, colour
variations, etc, that are associated with natural stones.
Traditionally accepted floorings like marble and granite are not
resistant to workplace chemcials and their porosity is high. In
comparison Marbonite has near zero porosity and zero maintenance.
It is also extremely strong and is acid or alkali and stain resistant.
Marbonite is available in a range of colours, design options and
effects to compliment your interiors. To avoid laying hassels, Marbonite
is available in predetermined sizes which facilitate easy laying.
is ideally suitable for high traffic areas like shopping malls,
showrooms, hotels, theatres, etc. where splendour and eminence needs
to be combined with strength and durability. Marbonite has also
been awarded the prestigious PSB Certificate- a primary requirement
for exports to Europe, North America and Japan, by Productivity
Standards Board, Singapore. It is time consuming and cubersome
to lay Italian Marble but easy to fix Marbonite as it a ready to
In India, many individuals and corporate houses have emphasised
their premium image by choosing Marbonite thus avoiding the hassles
of maintenance associated with natural stones. Marbonite has enhanced
the living rooms of premium residential projects of reputed builders
like Raheja Builders, Lokhandwala Builders and also the Retreat
Hotel. Prominent office complexes which use Marbonite include GE,
Lupin Laboratories, L & T and UTI. Showrooms that use Marbonite
tiles include Toyota, Kirloskar Motors, CEAT Shoppe, Crossroads
and Globus Stores.Typically , Marbonite can be used in such areas
as supermarkets, restaurants, hospitals, airports, hotels, swimming
baths, and stations.
Marbonite is clearly emerging as a force to reckon with in the
flooring industry, because it combines the aesthetic beauty of the
world's most premium flooring with functional advantages like endurance
and zero maintenance. These advantages are made possible by using
the most sophisticated and contemporary technology to produce Marbonite.
Morever unlike Italian Marble and other natural stones, Marbonite
is readily available across India through 20 branch office of H
& R Johnson (India) Limited.
"Marbonite has become the leading brand in the fully virtified
tile segment of the Indian market within a short span of six months,
since its launch. H & R Johnson is an evolving company which
has kept pace with the changing times for the last 35 years. The
company is a forerunner in the field of tiles. Marbonite fitted
flooring is the most enduring and elegant flooring. Marbonite's
water absorption rate is miniscule compared to Italian Marble and
Natural Granite" , says G Sivaramkrishna, Assistant
Manager (Sales), H & R Johnson.
Sivaramkrishna also added, ``Marbonite is available in 2 sizes-
2 feet by 2 feet and 17 inches by 17 inches. The colour schemes
in the Marble series are Perlato, Pallazio, Brazilia, Sardinia,
Granada Beige, Granada Grey, Sienna, Atlanta, Zeus Plus and Crema.
In the Plain series the colour schemes are white, ivory, Jaisalmer
brown, terracotta, blanco brown, slate blue and Kota green. The
Granite series features colour schemes like Empress Brown, Empress
Red and grey. All these items are made to order. The other colours
available are white, pink, black, green and blue".
Marbonite, H& R Johnson (India) Limited, Rahejas, 3 rd floor,
corner of Main Avenue and V P Road, Santacruz (West), Mumbai-400054
Phone: 91 (22) 6001292 /3 /4.
Fax: 91 (22) 600 1286
By: Mani D'mello