- Taking business operations to the 21st Century
iCRM is a Customer Relationship Management application
suite for all sizes and types of companies, developed by Sovika
Infotek Pvt Ltd, SPIL. iCRM provides an environment and tools
to create and evolve a customer-focused database. The applications
support integrated processes that allow customer-oriented organisations
to retain and grow their customer base.
customer focused organisations, including sales, marketing, customer
service, and senior management will benefit from the integration
and automation of all the customer focused processes. iCRM supports
direct contact and telephone based activities for in house and field
sales agents. Account management, opportunity management, contact
management, and forecasting are the key processes integrated under
iCRM. Lead tracking, database marketing, quoting and literature
fulfillment are only a few of the additional application modules
that are integrated under iCRM.
is designed with a multi-tier architecture, implemented using the
Internet and object technologies. Basically, the User Interfaces
(Browsers and Windows), Applications and Databases are provided
in three separate tiers. The client can be a thin or a full
client. A Thin Client has specific user interfaces. Full client
includes certain application objects. These objects can be loaded
from the server as required.
Talking about the marketing strategies, Amrendra Kumar, Vice
President, Marketing, Sovika Infotek said, "Sovika Inoftech
is the first Indian company to launch the product, that is the iCRM
in the Indian market. We launched the product in Nasscom 2000, in
Mumbai. The response towards the product has been overwhelming as
today all the companies wants to be customised and product oriented
. Today we are having a lot of industry leaders as our clients.
With our technical expertise, we hope to grow with double the rate
in the coming years, and enhance our client's and partner's productivity."
Infotek Pvt. Ltd is a part of the Sovika Group of the companies
that has diversified interests in Chemicals, Information Technology
and Aviation. Sovika Infotek was formed in 1992 with a very
clear focus of becoming the total solutions provider. Today SPIL
has a state of the art development centre at Mumbai with all
the latest equipments and infrastructure to undertake any project
or development work.
For Further information contact:
Sovika Infotek Pvt Ltd,
Guru Nanak Inds, 1st Floor,
Safed Pool, Mumbai - 400072.
Phone: 851 6341 / 859 6969
Fax: 851 5713