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 Home > City Resources > Fashion & Beauty > Fashion Stores
 


Beautiful Boulevard - Mumbai's premium lifestyle store

Store facadeLong before the various designer stores had come into existence, there was Beautiful Boulevard, Mumbai's first and premium lifestyle store.Set up in 1997, the store houses some of the world's most famous brands. Personal attendance to customers, an elegant display of items and a hushed sound level are the hallmarks of Beautiful Boulevard.

Interior of storeHoused in a 1912 Victorian structure, the store's classy cool interiors make shopping a quality experience. Some of the items the store sells include 18k jewelry and genuine silver items from Tiffany & Co., watches from Omega and Hermes, a Noritake corner for dinnerware, Hoya glassware and crystal glassware animals. There is also diamond studded jewelry from an in-house designer name Dagina, and elegant jewelry designed by Paloma Picasso. One can look through the ties, and shirts from Dior, Lavin,Givenchy. For those interested in cosmetics and perfumes there is a wide range to choose from. Longchamps' soft leather bags, wallets and other accessories are also available. Spectacular Jewellery has its counter, from where you can pick up beautifully designed gold, silver and diamond studded jewellery.

Shelf with special itemsAccording to Rajesh Mehta, Executive Director of Group Beautiful which is the company responsible for promoting Beautiful Boulevard, "Our intention is not just to provide Indian consumers with any international brand , but to give them a choice of the world's classic brands. We want to offer our customer an international shopping ambiance."

You can visit the store and check out the designer range of products. The range is vast and one will not be disappointed when it comes to choosing the correct gift item for near and dear ones.


By: Sharmistha Chatterjee

 

 

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