Bhogilal & Co. - Catering
to every household need
People turning the pages of history, will certainly come across
the name of C Bhogilal & Co, one of the famous dealers
of tiles and marbles, since ages. The company was established in
the year 1914 under the name of the visionary businessman, C Bhogilal,
who is also the founder of the company. Today the company has been
passed on to the fourth generation torch bearer, Viral Shah.
company began as one of the premier dealers in the finest quality
of tiles and marbles in Bombay (as it was known). Over the
years, as the business developed, the company expanded its range
of services and products, underwent lots oof changes yet one thing
remains unchanged is the quality of products. "We believe
in giving our customers the best of services and products. No one
can ever say that we have ever indulged in false promises in order
to sell our products. We are confident that if our product is good
, the customer will come back to us and only us." revealed
with exotic designs of tiles, today the company also offers to its
customer, one of the finest ranges of toiletware and kitchenware
and believe it or not, all this at a very responsible price range.
"People have this impression that Bhogilal caters only to the
niche customer. We are trying to break this myth that has been conceptualised
by our customer, by coming up with innovative options for even the
Lots of time and experience has gone behind each piece designed
by the company. Similarly equal amount of thinking has gone behind
the showroom's decor. Every step in the showroom is like watching
your dream interiors enfolding before your eyes. "We invite
everyone to our showroom with open arms , irrespective whether you
want to buy our products or not. Come and browse around and then
if you like, pick your piece. We will show you all the different
company ranges, discussing the pro and cons of every product, then
we leave the customer to decide."
they have succeeded in making one of the most exotic ranges of basinware,
made of quality glasses, under the brand name Cristallo.
Most of the glasses are from India, only the coloured ones are imported
from Belgium, a country famous for its quality glass. These glasses
are then fed into specially designed moulds. Modern techniques are
used to make unique designs, like spray painting, frosting glass
et al. Cristallo products are not manufactured in bulk since the
business is still in a premature stage. The company has got in touch
with distributors all over India to sell the new concept to the
"Mumbai has always been one of the prime consumer of glassware
and it still holds that position, followed by Bangalore and Pune.
These glass range which was an 'in' thing in Europe long back has
recently caught up in the Indian market and as we can forsee it's
stay here. As far as the competition in the field is concerned,
we are one of the front runners. We forsee the suburbs as one of
the growing market places. Therefore our next major step would be
to open an outlet in that area," said Viral.
Keeping in the mind the demand of foreign products in India, the
company has tied up with major companies worldwide and is gradually
becoming one of their major dealers. Bisazza of Italy, Grohe
of Germany, American Standard of America, are few of the new
ventures. Talking about the durability of these foreign products,
Viral said that all are siuted to the Indian climate and have been
designed accordingly. The company's showroom uses all the products,
that are sold to the customer. "We wanted to have one of
the largest glass mosaics and murals in town and there could not
be a better place than our outlet. We believe that before selling
a product, we should be convinced about its texture and life. And
that's the reason behind introducing Italian flooring, German toiletware
and handmade tiles for inhouse use."
"This is one of the only kind showroom in Mumbai, which
greets its customers with a big smile and runs as a transit for
clients and friends. We are here to serve everyone."
So all you out there, do drop in at C Bhogilal, browse around, at
your pace, look through all the products. Muse over the mural, splash
in the functional jacuzzi, relax in the steam-shower cubicle, and
then walk away with a bathroom of your dreams.